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Process
Overview
The Olive Tree stands as a beacon of fine dining in the charming Ocean Village of Southampton. With an ethos of offering premium experiences, they came to us with a vision of creating a brand and website that would aptly reflect their superior position in the culinary world.
What the client wanted
The client required holistic brand development, including an emblematic logo, coherent brand guidelines, and a strategic brand approach. They also sought a sophisticated and easy-to-navigate website that embodied the premium dining experience they offered. Additionally, they required back-end software integration for efficient management of bookings and customer experience.
What we did
• Created a distinct and elegant logo design, aligning with the refined ambiance of The Olive Tree.
• Developed brand guidelines to ensure consistency across all customer touchpoints.
• Formulated a comprehensive brand strategy that accurately reflects and promotes their high-end dining services.
• Designed a sophisticated, user-friendly website, featuring intuitive navigation and enticing imagery.
• Integrated a back-end software system to streamline the restaurant's booking process and enhance customer experience.
Results
The Olive Tree now benefits from a compelling brand and an engaging online presence, which mirror their high-end dining experience.
• The tailored logo design adds a touch of class, immediately communicating the restaurant's premium positioning.
• The developed brand guidelines have ensured that all communications consistently echo the elegance of The Olive Tree.
• The devised brand strategy has successfully conveyed the restaurant's dedication to offering superior dining experiences.
• The newly designed website is not only aesthetically pleasing, but it also offers a seamless user experience, resulting in increased online bookings.
• The integration of back-end software has greatly improved the restaurant's operational efficiency, significantly improving their booking and customer management processes.
